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Designing the Debut: Three Watches

July 5, 2026debut collectionbuena vistaspringtidevoyager

The Debut Collection is three watches, and we developed them in a set order: Buena Vista first, then Springtide, then Voyager. Each one began from a separate idea, and each reached the wrist on its own Sellita caliber, with its own set of complications. We designed them one after another, then released them together as a single collection.

Our design language is neo-vintage, and the work happens in Timisoara, where we make our watches. What follows describes each watch on its own terms, in the order we drew them.

Buena Vista

Buena Vista came first. It takes its cue from the spirit of vintage dress watches and a warm, vintage Cuban way of life. The whole watch keeps to that unhurried register.

The case is gold-plated 316L stainless steel, 38 mm across, with a brushed bezel finish rather than a high polish. The dial is sunray champagne or olive green. We craft and print our dials in-house.

Inside is a Sellita SW200-1 automatic, which we run with a modified rotor and modified bridges. Buena Vista shows the time and the date, and it is water resistant to 100 m. It ships on a premium Italian Saffiano leather strap with quick-release spring bars.

Springtide

Springtide followed. Its name comes from the interplay of the moon and the earth that raises the tides. A spring tide is the strongest tide of the cycle, and it arrives at the new moon and at the full moon. That idea asks for a moonphase, so Springtide carries one, and the complication keeps the moon in view on the dial.

The movement is a Sellita SW280-1 automatic. The watch reads time, date, and moonphase, and it is water resistant to 100 m.

Voyager

Voyager came last, and it reaches the furthest from home. It is a homage to the Voyager 1 space probe, the craft that left the solar system.

Voyager is a bicompax chronograph. Its two small dials stand for the two lowest energy states of the hydrogen atom, the hydrogen line drawing that Voyager 1 carried on the cover of its Golden Record. We engrave that Golden Record cover design on the caseback, so the reference sits on both sides of the watch.

The movement is a Sellita SW510 BH b chronograph. Voyager tells the time and runs a chronograph, and it carries no date window, so the dial stays given over to the two subdials. It is water resistant to 30 m, the lowest rating of the three.

One Collection, Three Calibers

Three watches, three ideas, three Sellita calibers. Buena Vista and Springtide are automatics that carry the time and date, and Springtide adds the moonphase. Voyager is a chronograph without a date.

All three share a butterfly deployant clasp with push-buttons on quick-release leather straps, so a strap comes off without a tool. We drew them in sequence and released them together. That is the debut: three finished watches presented at once, each complete on its own.