Three watches, one collection: Buena Vista, Springtide, and Voyager, drawn one after another and shipped together from one bench in Timisoara. A debut, not a launch.
Mimora began in an improvised apartment workshop in Timisoara. In June 2026 we moved into a dedicated space.
Three watches, developed in order: Buena Vista, then Springtide, then Voyager. A dress automatic, a moonphase, and a bicompax chronograph, each with its own Sellita caliber.
How Mimora began: first equipment bought in 2024, brand work started in April 2025, founded in the summer of 2025, and the first watch shipped on 18 June 2025.
